That's actually a harder question to answer than you'd think! Valentine's Day has a history of meaning different things to different people, so the stories about it are pretty varied.
In ancient times, there were lots of days for lots of different people named "St. Valentine." None of those had anything to do with heart-shaped candy or roses.
Our current holiday with all the hearts, cards, & flowers is thanks to the author Chaucer in the 1300s. It really picked up steam in 18th Century England. That's when the gift giving in the name of romance started to look like it does today.
What could be a better gift than something stylish, functional, & great all year round? Make sure to give your Valentine a heartfelt message this February 14th, and consider including a pair of shades as your gift!
Sunday, January 21st 2018 is World Snowboard day! Since 2006, World Snowboard Day has been a unique opportunity for the international snowboard community to promote the sport and its unique subculture by providing the general public with the opportunity to try a variety of activities for free. This event receives support from international organizations such as Outdoor Sports Valley (OSV), World Snowboard Federation and Oz Conseil in Europe, SnowSports Industries America (SIA) in North America and Corepower Asia in Asia.
KZ believes in Finding Your Adventure, & that can mean trying something new! World Snowboard Day is about getting people who love snowboarding to share that enthusiasm with new friends, & old friends with an adventurous spirit.
We're known for our awesome shades here at KZ, but that doesn't mean we spend all our time thinking about the summer. Your eyes need protection from the elements & sun in the winter as well. We've also brought our extensive knowledge about eyewear to Snow Goggles this year! Keeping your vision clear when you're on the mountain is important(even the bunny hill.) Take a look at our BRAND NEW Snow Goggles before you hit the slopes this year. For a limited time, all Snow Goggles Come with a FREE pair of our popular Floatable Shades!
Don't forget to keep your head covered when you're out. We have a selection of awesome beanies (they're buy 1 get 2 FREE) that are super comfortable. We don't forget about you during the Winter. Adventurers need cold weather love too!
We think World Snowboard Day sounds like fun. If you decide to head to the slopes we hope you'll share your experiences with us as a part of the #KZFam. We look forward to hearing from you. Find Your Adventure! & #EnjoyThe Ride
The #KZFam put together a Winter Lookbook featuring some of our favorite items and collaborators for 2018. Shop the products or head to the collaborators Instagram pages with the links below.
Each year PANTONE, the world authority on color, annouces a "Color of the Year." This color is based on fashion & design trends, and shows up anywhere from the runway to Instagram.
UltraViolet is the 2018 Color of the Year. KZ is ahead of the game with our PACIFIC Floatable Shades. They are the perfect choice for anyone who wants to be on trend in 2018.
PANTONE is the authority on color. Their color categorization system is used the world over as the standard by professionals in every creative industry. Using these color standards ensures that everyone is on the same page when they're talking color.
Join the #KZFam in celebrating this gorgeous color with our PACIFICS. For a limited time, we're offering them for just $20.18 when you use the code: PANTONE18 during checkout.
P.S. Don't forget to coordinate your look with our great purple beanie!