May 21, 2018

If Your Sunglasses Don't Float on Water, They Should!

The next time you’re by the ocean, a lake, or out on a boat, take $300 and throw it into the water. That is essentially what you’re doing every time you lose a pair of sunglasses to the watery abyss. Don’t feel bad, the second most common way to lose your sunglasses is by dropping them in the water.

Most people take two approaches to rectifying the situation. They either A) Only buy cheap, un-fashionable sunglasses that they won’t mind losing or replacing, or B) Accept the fact that they will be spending hundreds or thousands of dollars on shades in the matter of a couple years. Not many people know, there is a third option.

Floatable sunglasses! That’s right. Sunglasses that float on water. You will never have to choose between fashionable and functional again. The strange thing to us is, why can’t all sunglasses float?

One of our favorite stories we’ve heard from one of our customers tells the tail of how he lost his pair of KZ’s while white water rafting in Colorado. He immediately called it a loss and continued on his journey, only to find his sunglasses still floating on the surface a quarter of a mile later when the rapids subsided. He was able to recover them and still wears them to this day.

With stories like that, it leaves us scratching our head as to why consumers WOULDN’T purchase sunglasses that float. With a little bit of Q and A, we were able to uncover three common misconceptions.

They cost too much

Believe it or not, Floatable Sunglasses are still more affordable than most popular high-end brands, even with the extra feature. Lower-end floating shades can cost around $24 a pair, while more reliable brands can cost $60. Considering you could spend hundreds of dollars on a pair that you could easily lose on the water, that is quite a deal.   

They aren’t Fashionable

This would certainly depend on the brand, but we like to think we stand up very well in a side-by-side, and in some cases, are more stylish than our non-floating competitors. The best part is we offer tons of options, same as our non-floatable competitors, like frame size, frame color, and lens color.  

 

SEE THE 2018 FLOATABLE COLLECTION

 

They don’t really work

Remember the story of the white water rafter we shared before? We wanted to do our own test to see if the KZ Floatable Wayfarer Sunglasses really could float that well. Well, we dropped a few in water a few months ago, and they are still floating. We’d say that’s a win.


All-in-all, if you are a fisherman, boater, waterskier, jetskier, surfer, or into any other kind of water-sports, floatable shades are a necessity. For everyone else, they are a great option to have, especially considering you won’t have to sacrifice fashion for functionality. As a leading seller of Floatable sunglasses, this might be a good place to start.


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